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Volcom Chariot

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Designing a vehicle for a non-automotive brand
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  • Strategic Design, Volcom
    Designing a vehicle for a non-automotive brand

    The California culture inspired Volcom chariot is a based on an anti-establishment aesthetic that revolts against the current automotive regulations. It boasts a relaxed state of mind that neglects pressure of work and focuses towards interaction within a social environment, more specifically the beach. The chariot is edgy and sporty with a very unique style, the same characteristics that are evident in Volcom’s clothing and accessories.

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