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Slendertone Face

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Created: 08/06/10
Last Edited: 12/04/12
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Description
Slendertone Face is a revolutionary new facial treatment device. It uses electrotherapy to gently lift and tone the facial muscles.

We worked with the Slendertone team to embody this entirely new technology in product, building it around "new beauty".
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Short link: http://bit.ly/aG5tfe
  • Slendertone Face

     The opportunity to create a fundamentally new product is rare. Redefining a brand through this product, while disrupting an established market in the process, was a particularly exciting opportunity.
     
    We worked with the BMR Slendertone team to build Face, a revolutionary new facial electrotherapy device, around our concept of New Beauty. The idea of cosmetic treatment as healing, not concealing, is the root of this approach.
     
    Face has surpassed the teams commercial expectations, succesfully moving the Slendertone brand to the premium cosmetics sphere at the same time.
     
     View this full project on www.designbynotion.com
     
     
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Slendertone Face is a revolutionary new facial treatment device. It uses electrotherapy to gently lift and tone the facial muscles.

We worked wi… Read More
Slendertone Face is a revolutionary new facial treatment device. It uses electrotherapy to gently lift and tone the facial muscles.

We worked with the Slendertone team to embody this entirely new technology in product, building it around "new beauty". Read Less
Published: August 06, 2010
  • Views2765
  • Appreciations67
  • Comments1
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